I'm wondering, are there things that you have noticed that businesses focus on that really isn't that important? Like they kind of, I don't know whether it's marketing or they really focus on, you know, HR compliance and it's really not as important as they make it seem.

Well, I think that sometimes I spoke in front of a group once.

I said, okay, who in here was an incubator? Who in here is starting a business? Everybody's hand went up.

Then I said, okay, well, who's going to do your sales? And no hands went up.

I go, why isn't anybody raising their hand? OK, you're going to start a business, but then you got to make sales.

I see so many people, even tech entrepreneurs, you know, they'll make a SAS product.

I'm like, OK, how are you going to sell this? What's your plan? How are you going to distribute this? You know, and they don't they don't they're like, I don't they don't know.

I just how does someone go from kitchen to fintech? Like, how does that work?

So instead of people having to come to you to find out information, they already have access to this information when they log into your site?

Yeah, they, once they're logged into the software, they can see their deposits, authorizations.

They can see chargebacks.

They can see batches.

They can see if someone fi- does a chargeback.

They can see the disputes.

We have one client, they do, oh, I don't know, 40, 50 million a month, and we actually integrated the entire chargeback process with their company.

I love it

But if you get a good payment system, right, you can save money and get better quality of Information, right? What sorts of things do you offer, Alan?

So we have a RESTful API.

We have webhooks.

We don't just throw you to the wolves when it comes to development.

We offer a Slack channel where our developers are in there monitoring the Slack channel.

So if you are needing to integrate payments to a SaaS, we can even integrate payments to a SaaS where your customers are using your SaaS to collect payments, and then you can earn income on that.

And, you know, we do a lot of consulting around with different types of companies, hard to place merchants, SaaS companies.

What kinds of information does startups have to have before they talk to you?

What's going on out there? Well,

I'm going to tell you the first thing...

After you listen to this, if you don't have Credit Karma or one of the other credit monitoring services, you need to get one because if after you listen to this, you don't have it, whether you're a consumer or a business owner, especially if you're a business owner, I'm going to tell you a couple of stories of what's happened to a few merchants.

And how we uncovered it.

And it's literally crazy.

There are scammers out there from China, Nigeria.

They are buying people's identity online.

nice to his