Skip to main content
Alex London

Alex London

Chief Marketing Officer at G2, the B2B software review platform; previously Head of Digital at Zoom and 8+ years at Expedia Group.

Sep 3, 2026

2:19
At the tone, please record your message.
2:22
Hey, Adam.
2:22
It's Alex.
2:23
Sorry I missed your call.
2:25
As you mentioned, I posted something a few weeks ago about Claude using watermarks for AI content.
2:31
And I think what stuck with me the most is more that folks are asking the question, I know something was AI generated, but who's vouching for it? As you think about it, look, a watermark tells you where something came from.
2:44
It doesn't tell you whether you should believe it.

We value your privacy

We use cookies to understand how you use our platform and to improve your experience. Click “Accept All” to consent, or “Decline non-essential” to opt out of non-essential cookies. Read our Privacy Policy.