
Alex Cadwallader
2
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Sep 24, 2026
How can the magic of the EFL Championship be preserved amid its financial challenges?
7:44
7:56
23:36

James CooperHOST
Do you laugh at it from a business point of view, Alex? Because it is just spend, spend, spend, spend, spend, isn't it?

Alex CadwalladerGUEST
And, you know, we've had discussions, especially sort of Rob and myself, as to are we getting to a stage where the valuation of these clubs is getting to the top? As in, if you look at the current stakeholders, I would often say who have you next got to sell to? Because at the moment, the valuations aren't really based on a traditional model, i.e.
15 MINS LATER

James CooperHOST
So in many ways, Alex, we're going to get Premier League 2, aren't we, in terms of opportunities with the rewards of Premier League 1 on offer for those people who are willing to take the gamble?
Six Nations preview & the Ospreys crisis
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15:09Gareth Rhys OwenHOST
Just explain to us who Y11 are and where do they sit in the context of this?

Alex CadwalladerGUEST
They are an investment vehicle based out in Singapore that, as they actually say on their website, they're looking for opportunities to invest in sports clubs that have got a strong heritage but are currently underperforming.

Alex CadwalladerGUEST
And it is something that we are seeing across different sports across the globe and in particular in rugby.

Alex CadwalladerGUEST
It's something that's happened in England and it's now happening in Wales.

Alex CadwalladerGUEST
And I think when we spoke earlier, one of the challenges you have is that the current model is broken in that these regions and clubs are loss making.