Agnelo Fernandes
CEO of Cote Hospitality, a luxury hospitality and real estate company; 30+ years of global hospitality leadership experience
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Jun 12, 2026
Kevin EdwardsHOST
In your experience, Agnello, how have you gone about the hiring process to find the right associates?
Agnelo FernandesGUEST
So, you know, we spend a good amount of time on what we consider in business jargon, our associate brand, right, our employment brand.
Agnelo FernandesGUEST
And but it starts with, you know, of course, you have the internal training.
Agnelo FernandesGUEST
But it starts with adding and infusing people that have the same similar DNA rather, you know.
11 MINS LATER
Kevin EdwardsHOST
Like how are you navigating all of this change right now in terms of customer sentiment and customer expectations?