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Adonis Hijaz

Jul 16, 2026

5:01
What gaps in current care motivated the launch of the EMPOWER study? And why did you feel that primary care was the right place to intervene? So we'll start with you and then get Gautam in.
5:15
The EMPOWER study was essentially developed in response to the management of urinary incontinence initiative by the Agency for Health Research and Quality.
5:25
And we put together a group in order to respond to that initiative and to address the gap.
5:31
So as you well said, on one hand, you have a very prevalent condition.
5:35
Up to 60% of women have urinary incontinence.
5:39
On another hand, you have therapies that are very effective, including non-surgical therapies that are available for the management of urinary incontinence.
5:48
But the sad story is that only 12.5% of women with urinary incontinence receive care.

13 MINS LATER

19:02
And it can be used for a number of problems that are underdiagnosed and undertreated for sure.

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