
Abby Pullis
Digital marketing professional in Louisville, KY; formerly Digital Engagement Manager at the American Printing House for the Blind (APH) and currently a Creative Digital Strategist at Atria.
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Sep 18, 2026
Accessibility Awareness
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Abby PullisGUEST
What would make the biggest difference would be if platforms, social media platforms, would bake that accessibility into the beginning of every project that they take on, creating fully accessible platforms.

Abby PullisGUEST
And while we know that that is what we would love to see in a perfect world and what we can advocate for, we have to keep pushing them because they don't always do that.

Abby PullisGUEST
They do have some accessibility features that can really make a difference in an individual's day-to-day posting to create a more inclusive social media environment for your followers.

Abby PullisGUEST
You as a business and organization and individual can take a couple of steps to make your social media more accessible.

Abby PullisGUEST
Probably the biggest one to be inclusive of users who are blind or low vision would be to include alt text, as Caitlin mentioned earlier.

Abby PullisGUEST
Alt text is a description that lives kind of underneath the photo or behind the scenes for those of us who are sighted and is accessed through screen reader technology for users who are blind.