A
Abby McAdams
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APPEARANCES
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Jul 5, 2026
145: How Abby McAdams built a business full of the clients she actually wants
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Leah NeaderthalHOST
What other results besides the client base have you seen from our work together? What sort of changed for the better?

Abby McAdamsGUEST
So I would say like the sort of academy mantra that I've made my own is make it so.

Abby McAdamsGUEST
And like the first time I heard that referenced, I think in the sort of early days of my time with the academy, just like such a light bulb and such a reminder of like, that was the whole point of starting my own shop was to be able to dictate where my work went and how it interacted with my, my life and, you know, what I wanted my life to look like as a whole.

Abby McAdamsGUEST
And so not only does that mean like charging what I want to charge and what feels fair and, you know, taking on the kind of clients that really light me up, But also creating a work schedule that supports my life and my family.

Abby McAdamsGUEST
I've got two little kids at home and I have a flexible enough calendar where I can go and volunteer in my daughter's classroom or I can be home on a sick day.