So how, how does what you're doing address that problem?

Yeah, so, um, with Forge, um, that's a specific, you know, product that we've built and are, are just started...

It's just basically getting on its feet now, and our main goal was to tackle the, the exact problem you described there, Russell.

It's, it's basically we've taken an inverted mapping approach because it's basically impractical to try and, um, manually map one for one all of the different either tags, points, whatever your SCADA system is calling it, all the different, uh, IDs that you see, for example, in Signet, a wide variety of UDCs.

And even if you created that mapping, even if you went through all that effort, what we end up seeing is that the customer then has an acquisition.

They pull in new assets, and they have a completely different standard yet again.

And now many of these customers go through standardization efforts, but not all, not everybody does that, and it takes time to go through standardization.

[laughs]