Aaron Franklin
Chef
3
APPEARANCES
3
PODCASTS
012
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Oct 16, 2026
Could Franklin BBQ Stop Selling Brisket One Day?
3:07
3:19
4:07
4:16

Aaron FranklinGUEST
There were some droughts, and then the prices went up, and then they stabilized about, I don't know, I guess about five or six years ago, and we were at 3.21 a pound for a very long time, and then COVID happened.

Aaron FranklinGUEST
The highest they ever got during COVID was 4.58, and now we're just below $8.

Miles BloxsonHOST
So have you had to get creative with, like, new dishes that are more affordable than beef? Have y'all played around with that?

Aaron FranklinGUEST
You know, I think for us it's mostly about what can we do with, you know, like, absolutely no waste.
Aaron Franklin and the Cranky Pitmaster Pivot
21:20
21:26

Aaron FranklinGUEST
Um, but that was the first barbecue that we had in our backyard where people kinda like lined up.

Aaron FranklinGUEST
And it was, you know, it was, a lot of cool things happened at that particular barbecue.
14 MINS LATER
RMWorldTravel with Robert & Mary Carey and Rudy Maxa
13:23
13:27
13:39
13:43
13:48
17:18
17:24

Robert CareyHOST
And did you teach yourself the science of smoke from scratch? I mean, how did it all happen

Aaron FranklinGUEST
for you? Well, I mean, like any good Texan, I thought I could probably smoke a pretty good brisket.

Aaron FranklinGUEST
Yeah, I mean, you know, Stacy and I just started having backyard barbecues, like you said.

Aaron FranklinGUEST
And, you know, they got a little bit bigger, and we tried to do one big one every summer.

Aaron FranklinGUEST
and eventually opened up a little trailer and really you know we're still still teaching ourselves uh you know didn't learn from anyone necessarily um but you know i think yeah that's just kind of the cool thing about barbecue is you just work on stuff and you know you can sweat the details you cannot sweat the details you can really really choose your own adventure

Robert CareyHOST
So what would be your advice for home chefs if they're trying to cook a good brisket?

Aaron FranklinGUEST
I think, you know, I mean, having sort of the right-ish equipment is pretty key.