How to Sell Without Being Pushy 072

Hey, today we're going to talk about how not to be salesy as you are running your coaching business, working hard towards getting three to five clients.

Being salesy is a huge turnoff to your audience.

It also makes you feel terrible as you are going through your day to day.

And we want to build a business that we all can feel proud of, that we know we're operating in integrity, that we're treating people correctly, but the opposite of salesy isn't incredibly passive.

In fact, that doesn't help your audience at all.

So today what we're going to do is we're going to break down what does salesy even mean and five ways to stop being salesy and what to do instead.

And if you are in the afraid of being salesy category, I think this is going to help you a ton.

And if you are the kind of person who's like, I know I'm not salesy, I think this is going to be really affirming and encouraging for you.

And you may pick up a couple of tips along the way to keep it that way.

So what does salesy even mean? Salesy typically means...

Like that someone is pushy, they're high pressure, they have sales breath.

It is really a feeling and a vibe that people experience.

The focus seems to be self-centered instead of other-centered.

There's high pressure, so pushing for an immediate decision or ignoring boundaries.

There's exaggeration, so hype, fake urgency, misleading claims.

And ignoring polite no thank you.

So continuing to press even when the prospect is clearly not a good fit.

And so none of those are the things we need to do.

And I think one of the things that people who have never been in sales get wrong as they move into entrepreneurship is they think that being salesy is what you're supposed to be doing.

Such a high percentage of people that are selling something are salesy because they're poorly trained, not because they're well-trained.

They're poorly trained and they're kind of in survival mode and they're feeling kind of desperate.

And then that attitude comes out in their approach and in their wording.

Now, some people teach that.

specifically like these salesy tactics.

We don't because we wanna be proud of the work that we do.