Words That Work: Sales & Marketing Success For Coaches/Consultants
Aug 24, 2026 · 42 min · 11 segments
Making videos for your business can feel awkward, especially when you are not sure what to say. But you do not need a perfect script, fancy setup, or hours of practice to create something helpful. In…
Karen HammondHost
Tasha SmithHost
You know, we'll talk about that, but if you, if you start to feel a little angst while we go through this, that's normal, but you guys are going to do amazing with it.

So for someone to hand us dollars, what we want to actually be able to do is not just say, honey, I can help you.

That only feels good to them, but it also feels good to us, right? Because we're providing value.

And I think everyone here can probably agree that the reason that they are building their business is because they actually From from your heart, you want to help people right, and this is where you get to start to do that many people will join your group and they'll never invest in your coaching program and that's okay we're still making the world a better place we're still helping people inside of our target market.

The first thing we're going to do is i'm going to be walking you guys through today the value video template and it makes this a really, really easy.

Um, do every single week because we're going to have a template that you can follow.

So if you feel like, what the heck am I going to even talk about in my value videos? Does anybody in that place? Like, what am I even going to say in my value videos? This prompt into chat.

What are the top a hundred most frequently asked questions on whatever topic that can be answered in 10 minutes or less.

then from that list you're going to pick the question you want to use and you're going to put things that i will tell you is i really really strongly recommend working off of this template not having chat write your value video definitely you know have chat like give suggestions or put it into fine tune But what we want is to make sure that the content is coming out of your brain because you're going to have unique methodologies, thoughts, feelings, chat can't do feelings, right? And we want it to be something that you're not reading, but you're really like talking from your heart.

You know, we'll talk about that, but if you, if you start to feel a little angst while we go through this, that's normal, but you guys are going to do amazing with it.

So for someone to hand us dollars, what we want to actually be able to do is not just say, honey, I can help you.

That only feels good to them, but it also feels good to us, right? Because we're providing value.

And I think everyone here can probably agree that the reason that they are building their business is because they actually From from your heart, you want to help people right, and this is where you get to start to do that many people will join your group and they'll never invest in your coaching program and that's okay we're still making the world a better place we're still helping people inside of our target market.

The first thing we're going to do is i'm going to be walking you guys through today the value video template and it makes this a really, really easy.

Um, do every single week because we're going to have a template that you can follow.

So if you feel like, what the heck am I going to even talk about in my value videos? Does anybody in that place? Like, what am I even going to say in my value videos? This prompt into chat.

What are the top a hundred most frequently asked questions on whatever topic that can be answered in 10 minutes or less.

then from that list you're going to pick the question you want to use and you're going to put things that i will tell you is i really really strongly recommend working off of this template not having chat write your value video definitely you know have chat like give suggestions or put it into fine tune But what we want is to make sure that the content is coming out of your brain because you're going to have unique methodologies, thoughts, feelings, chat can't do feelings, right? And we want it to be something that you're not reading, but you're really like talking from your heart.
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