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Megan KachiganHost
Google recently announced its twenty-twenty-six algorithm updates at I/O in May of twenty-twenty-six, and that made me stop and ask, "Is my website actually built for how people are going to find me now? And how can I incorporate this for website copywriting for my clients as well?" Google just shifted how people discover businesses online.

Agents are booking services, and that's expanding to pull real-time pricing and availability.

And conversational search, you've probably experienced it already [chuckles] on the user end.

It remembers the context now of your conversation, and it can surface deep dive content.

So I audited my own website against these new realities, and I made three specific changes that all business owners can make today.

Google recently announced its twenty-twenty-six algorithm updates at I/O in May of twenty-twenty-six, and that made me stop and ask, "Is my website actually built for how people are going to find me now? And how can I incorporate this for website copywriting for my clients as well?" Google just shifted how people discover businesses online.

Agents are booking services, and that's expanding to pull real-time pricing and availability.

And conversational search, you've probably experienced it already [chuckles] on the user end.

It remembers the context now of your conversation, and it can surface deep dive content.

So I audited my own website against these new realities, and I made three specific changes that all business owners can make today.
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