Aug 25, 2026 · 21 min · 8 segments
In this episode, Ali Shariat and Leon Rhymer break down the most common questions and costly mistakes new brands encounter when launching on Amazon. They unpack outrageous £100k agency quotes…
Ali ShariatHost
Leon RymerHost
So today we're going to run through some of those questions, some of those mistakes that you're being asked and that you're seeing across all of these new brands that we're speaking to a lot.
Which of these two spreadsheets tells me my real profit, i.e. feasibility or forecast? Should we sell it ourselves or have someone buy our stock and resell it? Yep.
Retail packaging shipped as e-commerce products, which I know we discussed last week, but I know you love to hammer the point home.
They'd been quoted £100,000 to launch on Amazon with a 12 to 15 month wait before they'd see any return.
Because how would you know any different? Last episode, we covered the questions and mistakes that we see from brands starting on Amazon.
So today we are running it back for round two because Al, my good friend, you are very busy.
So today we're going to run through a lot more mistakes and questions that we see from new brands that we are speaking to on a daily basis.
And we thought this would be very valuable, again, to share it with our audience so people don't make the same mistakes.
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So today we're going to run through some of those questions, some of those mistakes that you're being asked and that you're seeing across all of these new brands that we're speaking to a lot.
Which of these two spreadsheets tells me my real profit, i.e. feasibility or forecast? Should we sell it ourselves or have someone buy our stock and resell it? Yep.
Retail packaging shipped as e-commerce products, which I know we discussed last week, but I know you love to hammer the point home.
They'd been quoted £100,000 to launch on Amazon with a 12 to 15 month wait before they'd see any return.
Because how would you know any different? Last episode, we covered the questions and mistakes that we see from brands starting on Amazon.
So today we are running it back for round two because Al, my good friend, you are very busy.
So today we're going to run through a lot more mistakes and questions that we see from new brands that we are speaking to on a daily basis.
And we thought this would be very valuable, again, to share it with our audience so people don't make the same mistakes.
