Avetis AntaplyanHost
Let's talk about that, right? There was moments when I found myself waiting for the market to improve.

We had to take an honest look at ourselves and our company, and we had to ask the uncomfortable questions.

What's still working? What's not-- What's no longer working that used to work? Where were we creating real value? Where were we redundant? Where were we wasting time, money, resources, energy, productivity where it didn't need to be? And most importantly, what did this new market require us to become? That's the key here.

Often what we're trying to do, if you've ever read the, the book Who Moved My Cheese?, we keep going back to the same cheese, right? Because that cheese is there.

So we looked at it honest, you know, honest look at ourselves, and we, we, we did it.

I mean, it was driving revenue, but, you know, the amount of effort we put into it wasn't worth the revenue.

We made thoughtful pivots towards areas where clients had the highest, you know, biggest g- needs.

For example, our consulting a staff augmentation business and, you know, technology-enabled recruiting.

You know? When you grow very, very, very, very quickly, one of the things that we all tend to do is we throw fuel on the fire, as we should, right? The problem with that is often you find yourself hiring people that are average or solid or decent.

Let's talk about that, right? There was moments when I found myself waiting for the market to improve.

We had to take an honest look at ourselves and our company, and we had to ask the uncomfortable questions.

What's still working? What's not-- What's no longer working that used to work? Where were we creating real value? Where were we redundant? Where were we wasting time, money, resources, energy, productivity where it didn't need to be? And most importantly, what did this new market require us to become? That's the key here.

Often what we're trying to do, if you've ever read the, the book Who Moved My Cheese?, we keep going back to the same cheese, right? Because that cheese is there.

So we looked at it honest, you know, honest look at ourselves, and we, we, we did it.

I mean, it was driving revenue, but, you know, the amount of effort we put into it wasn't worth the revenue.

We made thoughtful pivots towards areas where clients had the highest, you know, biggest g- needs.

For example, our consulting a staff augmentation business and, you know, technology-enabled recruiting.

You know? When you grow very, very, very, very quickly, one of the things that we all tend to do is we throw fuel on the fire, as we should, right? The problem with that is often you find yourself hiring people that are average or solid or decent.
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