The Real Estate Forum Podcast Series 2 Episode 12

So we'll have a talk about this and I think our next guest, like I want to really enter into that because he's opened up his own company as well.

So like there is this push or expectation at least for agents to be able to buy into businesses, right? And so you've got the...

for want of a better word, the fat cats at the top that are saying, well, no, this is what I've created.

I don't want people to be a part of it.

Do you think that business owners should be more amicable to letting sales agents buy into a business, be part of what they've helped create?

Yeah, I think in some aspects, absolutely.

But then again, my aspirations were bigger than that.

You know, it was something not just to have a profit share in a business or something like that.

Like someone said to me the other day, if you're in it for the revenue, you're in it for the wrong reason.

And I said to him, I said, I'm not.

I could sit comfortably where I was or had other opportunities that come across my table where I could sit there and cash a check on the way through and it wouldn't fulfill my purpose.

What's your purpose? Create a brand, man.

Create a brand where people want to work for and really change the kind of stigma for real estate agents and the bosses and the directors and the real sharks in the world that you can really just see that are in it for the money and they might have this perception they're about the people but, man, you've probably seen it firsthand as well, dude, like they're not about the people and I was – yeah, I'm sick of seeing it.

It's funny though because there is a bit of a – I guess a relapse in the industry at the moment where a lot of agents are either going off and doing their own thing or they're just bailing out of the market in the industry in completeness.

Because right now, from a Ray White perspective at our office, we've had five people move on from Ray White and either go live somewhere in different states or go work in car sales or just not doing anything.

Are you finding at the moment this market that a lot of sales agents are reassessing where they are in this industry?

Yeah, I think so, absolutely.

You know, Natalie, who works in my team, she was straight away, she's 100% committed to real estate.

Where a lot of people, when you see a market shift, you know, they get out of it.

And like Khaled said to me when I was walking in here, that's a hint to the guests that we have on.

No, way to ruin it.

He said to me, mate, I don't want to scare you, but I'll probably want to do it.

Like, it's really hard.

So I'm keen to see his side of things because he's done the business.

He's had exceptional growth.