Aug 13, 2026 · 17 min · 8 segments
Your beliefs around money are running the show. They dictate how much you charge, how you invest, what's possible for you in your business. And the wild thing is... We either have no idea they're…
Lauren MoniqueHost
So let's chat about this belief about how money is running the show and what this belief is.

And this is that number one belief that stopped me from making money for years in my business.

I see it all the time with my clients, and that's why I wanted to bring it to the podcast.

I mean, of course, you know, childhood, growing up, but I remember specifically a very kind of hazy, fuzzy moment that this started to really anchor in for me, this belief that I'm gonna be sharing about in a moment.

It was part of the university that I went to, this prestigious business school in Canada.

You know they did these, like, rallies and things like that where everyone gets together and is ... there's all this excitement going to university, and different, like, frosh weeks and things like that.

And I had started meeting new people in this business school, and I was really enjoying it.

And I remember at one point, we were in, in our actual, like, part of the campus.

And we left the building, and I had only been around business students at this point.

And then we joined all of the arts students and the H-Kin students and all of the different faculties, right? And everyone had their own color and their own, like, banners and things like that.

And I remember specifically that the people in my business school had, you know, different signs that said, like, "You..." I don't even remember what it said.

You do something, we make the money." And I don't even remember what the rest of it is, but I remember being very struck by everyone was like, "We make the money," AKA, none of you all are gonna make money.

And it was kind of, like, in your face that, like, "We're the ones making money.

So let's chat about this belief about how money is running the show and what this belief is.

And this is that number one belief that stopped me from making money for years in my business.

I see it all the time with my clients, and that's why I wanted to bring it to the podcast.

I mean, of course, you know, childhood, growing up, but I remember specifically a very kind of hazy, fuzzy moment that this started to really anchor in for me, this belief that I'm gonna be sharing about in a moment.

It was part of the university that I went to, this prestigious business school in Canada.

You know they did these, like, rallies and things like that where everyone gets together and is ... there's all this excitement going to university, and different, like, frosh weeks and things like that.

And I had started meeting new people in this business school, and I was really enjoying it.

And I remember at one point, we were in, in our actual, like, part of the campus.

And we left the building, and I had only been around business students at this point.

And then we joined all of the arts students and the H-Kin students and all of the different faculties, right? And everyone had their own color and their own, like, banners and things like that.

And I remember specifically that the people in my business school had, you know, different signs that said, like, "You..." I don't even remember what it said.

You do something, we make the money." And I don't even remember what the rest of it is, but I remember being very struck by everyone was like, "We make the money," AKA, none of you all are gonna make money.

And it was kind of, like, in your face that, like, "We're the ones making money.
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