The Page & Podium Podcast with Dr. Amanda Nell Edgar
Aug 26, 2026 · 25 min · 16 segments
Is your book idea actually ready to become a book? One of the biggest mistakes nonfiction authors make is comparing a rough, early idea to the polished idea inside a published bestseller. But those…
Amanda Nell EdgarHostBut however this ends up showing up, oftentimes what I find is at the root is a comparison of a raw, rough idea, oftentimes that has not really been shared with anyone, to an idea that got a book to the New York Times bestseller list.
And unfortunately, for many, many reasons, these are simply not comparable.
When we see any finished published book, that book, not only the book, but the idea as part of the book, has been through the wringer.
Not only, oftentimes, was there editing along the way of the actual book, which yes, does help to hone the idea.
Also, oftentimes that author really did a lot of development work, a lot of market testing, but also a lot of self-reflection, a lot of digging into themselves before the book ever started to be written.
And what I find is that it is easy to want to skip over this idea development process for a lot of reasons.
But when we actually pause and take the time to hone that idea, the entire writing process becomes much, much easier, more enjoyable, and ultimately effective.
But however this ends up showing up, oftentimes what I find is at the root is a comparison of a raw, rough idea, oftentimes that has not really been shared with anyone, to an idea that got a book to the New York Times bestseller list.
And unfortunately, for many, many reasons, these are simply not comparable.
When we see any finished published book, that book, not only the book, but the idea as part of the book, has been through the wringer.
Not only, oftentimes, was there editing along the way of the actual book, which yes, does help to hone the idea.
Also, oftentimes that author really did a lot of development work, a lot of market testing, but also a lot of self-reflection, a lot of digging into themselves before the book ever started to be written.
And what I find is that it is easy to want to skip over this idea development process for a lot of reasons.
But when we actually pause and take the time to hone that idea, the entire writing process becomes much, much easier, more enjoyable, and ultimately effective.
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