Jun 26, 2026 · 50 min · 12 segments
In this episode number 100, we'll be sharing part two of Incorruptible by Eric Ries.
Bob BoutelierHost
Eric says, I was having dinner with employees from a company where I just run workshops.

The meetings had gone well, real breakthroughs, genuine engagement, but something felt wrong.

whom he was working for at the time with those people, was advertising itself as a place where scientists and engineers collaborate to make the world a better place.

One engineer turned to him and said, I sent that exact ad to my mom when I got hired.

Hitting targets, cutting costs, avoiding waves, market share, market share, market share.

This is what he calls organizational incoherence, where what gets rewarded directly contradicts what gets proclaimed.

An incoherent company is like an autoimmune disease, slowly weakening itself from within.

The antidote comes from Mary Parker Follett, a management theorist from the 1920s who understood something profound.

Organizations need an invisible leader, a common purpose that guides actions when nobody's watching.

He's developed what he calls the alignment method, three interconnected tools that work together.

In one of his examples, a store manager for HEB gave away groceries during a power outage in Texas in 2021.

Eric says, I was having dinner with employees from a company where I just run workshops.

The meetings had gone well, real breakthroughs, genuine engagement, but something felt wrong.

whom he was working for at the time with those people, was advertising itself as a place where scientists and engineers collaborate to make the world a better place.

One engineer turned to him and said, I sent that exact ad to my mom when I got hired.

Hitting targets, cutting costs, avoiding waves, market share, market share, market share.

This is what he calls organizational incoherence, where what gets rewarded directly contradicts what gets proclaimed.

An incoherent company is like an autoimmune disease, slowly weakening itself from within.

The antidote comes from Mary Parker Follett, a management theorist from the 1920s who understood something profound.

Organizations need an invisible leader, a common purpose that guides actions when nobody's watching.

He's developed what he calls the alignment method, three interconnected tools that work together.

In one of his examples, a store manager for HEB gave away groceries during a power outage in Texas in 2021.
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