Why Money Feels So Emotional And How It Controls Your Decisions

I've been asking myself this question for the last 15, 20 years.

Why is money so emotional? I think it stems back to our survival instinct.

We view money as something that we need to survive.

crave it.

It makes us feel good.

There's a lot of shame, a lot of anxiety, a lot of fear around money.

And that's why to a lot of people, it really lends to that feel of emotion.

Once again, just stop for a second.

And when I say the word money, what pops up? What feelings do you have? You can go to our website, barbaro360.com.

There's a money quiz there.

I'm I would challenge you to go there and take the money quiz and see what words pop up.

What emotions do you have around money? It's very interesting.

When I did this quiz 15 years ago, when I was really thinking about money and my journey early on, I had a lot of fear.

I had a lot of scarcity.

Now, where did that come from? That came from the patterns and behaviors and beliefs that I adopted early on when I was young.

What did you hear? when you were young around money? Do you have any memories of anything that happened to you around money? Do you have what we call money traumas? Any stories that you ever hear? Hey, we don't have enough money.

It's too expensive.

Rich people are greedy.

All of these things are ingrained and our patterns and our behaviors and our beliefs are created when we're younger And they're brought into adulthood unconsciously.

And we're making decisions today based on what happened years and years ago.

I love to share the story.

When I was five years old, I went to the store with my grandmother.

She didn't speak any English and she didn't have any credit cards at the time.

We go to the store and I want to buy some toy soldiers.

And she says to me in Italian, you know, sweetheart, we don't have the money.