Jun 6, 2026 · 55 min · 12 segments
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Mark O'ConnellGuestJarrod FallonHostFlowing ad budget on metrics that look great 'til the CFO sees them, that's bullspend, and marketers are calling it out in [typewriter clacking] Dashboard Confessions.
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I remember telling my boss, "It'll be good for the brand," when leads were slow.
Cut the bullspend.
Spend $250 on your first campaign and get a $250 credit.
Terms and conditions apply.
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