Back-to-school season isn’t just for students. It’s time to give your marketing plan a grade. In this episode, Jess and Tracy break down the ABCs of a smarter marketing audit, from awareness and branding to content, dollars, and execution. Learn how to spot what’s working, what’s wasting your budget, and what needs to be fixed or ditched as we enter Q4. If you’re ready to stop guessing and start making sharper marketing decisions, this episode is for you.
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