$22,500 in Sales Without Sales Calls: BTS of My Sales Strategy | Ep 14

What if you stopped treating sales like a stressful obligation... and started treating it like a game? This month, I played with my marketing instead of forcing it—and that mindset shift turned into **$22,500 in sales**, dozens of qualified leads, and a sales system that's working without relying on endless sales calls. In this episode, I'm taking you completely behind the scenes of what actually worked in June—from **Threads to Instagram Stories to DM sales**—and exactly how we're creating more **high ticket sales** while having way more fun doing it. If you've been wondering how to generate leads consistently, **sell on Instagram Stories**, and close clients inside your DMs, this episode is for you. In This Episode, We Cover: - Why putting less pressure on sales often leads to better results - The mindset shift that helped generate **$22,500 in sales** - How my Instagram Stories collaborations brought in over $9,000 - Why cross-marketing is one of the most underrated **lead generation** strategies - The behind-the-scenes changes we made to our sales team - What I learned from launching Lead Gen Sprints (and why we changed the offer) - How we're using Threads to attract warm leads every single week - The exact path we're using: **Threads → Instagram Stories → DM Sales** - Why your Instagram Stories are doing more selling than you realize - How to create Instagram Stories people actually want to watch - My favorite places to find endless content ideas - The five-step DM sales flow we're using instead of traditional sales calls - Why having more fun is actually a legitimate **sales strategy** Key Takeaways ✨ Sales matter—but they don't have to feel serious. ✨ People buy from people they're excited to work with. If you're having fun, your audience can feel it. ✨ **Instagram Stories** are one of the strongest trust-building tools you have before someone ever sends a DM. ✨ Most of my newest leads aren't coming from posting more—they're coming from engaging with other people on Threads. ✨ You don't need more content ideas. You need to stop overthinking the ones you already have. ✨ You don't have to rely on sales calls to close premium clients. The right DM process can absolutely convert **high ticket sales**. Resources Mentioned - Instagram Stories Collaborations - Threads to Instagram Stories Sales Strategy - Lead Generation Sprints - Skip the Sales Call July Challenge - Five-Step DM Sales Framework Loved This Episode? If this episode helped you rethink your **sales strategy**, I'd love for you to share it with another business owner who's trying to generate more leads without living on sales calls. And if you have a question you'd love answered on an upcoming episode, send me a DM with **"Episode 14."** I'll know exactly what you're talking about, and there's a good chance your question will be featured on a future episode. If you're enjoying the podcast, don't forget to follow the show and leave a review. It helps more business owners discover practical strategies for **lead generation**, **high ticket sales**, and learning how to **sell on Instagram Stories** without feeling pushy. Thanks so much for hanging out with me. I'll see you in the next episode! **This podcast was produced by** *Your Girl Media***.**  **Follow on Instagram:** @yourgirlmedia Want to be pulled into my world?  👉 Come hang with me on Instagram: @alyssalmoorhead *“DM me the word SALES GAL ”* to talk about your sales strategy or let me know you came from the podcast!  💸 Curious for more? Head to: www.alyssamoorhead.com Check out the 5-Step DM Sales to $20K+ Months Masterclass Deck Join My Email List + Get the Free Lead Tracker