The Circular Economy Show Podcast
Aug 10, 2026 · 1 min · 1 segments
This August on the Circular Economy Show, we’re revisiting four conversations that help to navigate the marketing challenges and opportunities of switching to a circular economy. So listen in if you…
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Repair, rental, resale.
We talk about the need for circular products and business models a lot, but how do you communicate that to customers?
We are a circular, uh, business in our core, but that is not the thing that we are communicating, or it's not the thing that we're leading with.
We are truly leading with convenience.
I think what we talk about to the marketing community is, you know, a lot of those people that you need to convince, um, don't buy the moral argument or aren't, you know, they aren't necessarily prioritizing it.
We want circular to appear as more choice, more products, more ways to engage with us.
This August on The Circular Economy Show, we're revisiting four conversations that help to navigate the marketing challenges and opportunities of switching to a circular economy.
So if you want to learn how to take something from a good idea to something that actually sells, subscribe to The Circular Economy Show today.
Repair, rental, resale.
We talk about the need for circular products and business models a lot, but how do you communicate that to customers?
We are a circular, uh, business in our core, but that is not the thing that we are communicating, or it's not the thing that we're leading with.
We are truly leading with convenience.
I think what we talk about to the marketing community is, you know, a lot of those people that you need to convince, um, don't buy the moral argument or aren't, you know, they aren't necessarily prioritizing it.
We want circular to appear as more choice, more products, more ways to engage with us.
This August on The Circular Economy Show, we're revisiting four conversations that help to navigate the marketing challenges and opportunities of switching to a circular economy.
So if you want to learn how to take something from a good idea to something that actually sells, subscribe to The Circular Economy Show today.