#71 - Michael Hunstad, President of Northern Trust Asset Management: AI, Factors, and the Future of Investing (recorded 05/07)

In this episode of *The Bull of Wall Street*, Jim Worden sits down with Michael Hunstad, President of Northern Trust Asset Management, for a conversation on quantitative investing, compensated factors, AI, tokenization, and the future of global capital markets.   Michael shares how his background in mathematics, hedge funds, algorithmic trading, and asset allocation shaped his belief in factor investing. He explains why factors must be persistent, consistent, and compensated, and why controlling unintended risk is critical. The conversation also turns to AI, where Michael shares why he thinks artificial intelligence may be one of the most important developments in modern investing.   Jim and Michael also discuss Northern Trust’s work with Saudi Arabia’s Public Investment Fund, the future of tokenization, blockchain, crypto, and why the AI investment theme may still be in its early innings.   **Key Takeaways** - Why we think compensated factors remain important drivers of long-term portfolio returns - How value, quality, momentum, and low volatility can work together in multifactor strategies - How AI can help investors analyze the 97% of company data that traditional models often miss - Why network momentum may become a powerful tool for understanding company relationships - How AI could reshape stock selection, portfolio attribution, sales enablement, and advisor workflows - Why tokenization may transform settlement, collateral, and market structure - Why crypto may still be better viewed as speculative unless its portfolio role becomes clearer - Why Michael believes the AI trade is not the same as the dot-com bubble **Chapters** **00:55** Michael’s journey from math, hedge funds, and algorithmic trading to asset management **02:44** How factor investing became central to Michael’s investment philosophy **03:37** What makes a factor truly compensated **05:31** Why factor cycles require long-term discipline **06:44** The danger of unintended risk in factor investing **10:15** Why the intersection of factors may be more powerful than factor sleeves **13:49** How AI is changing investment research **15:45** Using alternative data and AI for idiosyncratic stock selection **17:11** Network momentum and mapping company relationships **19:06** Understanding intangible value through AI **22:21** AI, geopolitical risk, and thematic exposure **26:56** Northern Trust, Saudi Arabia, and global capital market development **33:06** De-globalization versus global financial integration **39:29** Crypto, stablecoins, and portfolio utility **42:25** Tokenization, collateral, and the future of settlement **49:03** What excites and worries Michael about AI **52:55** Why AI investing is not the dot-com bubble **Guests**  **Michael Hunstad,** President, Northern Trust Asset Management **Speakers** **Jim Worden,** Chief Investment Officer, The Wealth Consulting Group   **Follow us** LinkedIn: The Wealth Consulting Group X (Twitter): @WealthCG YouTube: @thewealthconsultinggroup   Making Life Better at The Wealth Consulting Group   If you’re ready to see how WCG helps advisors grow, subscribe for insights, updates, and resources built to make your practice, and your life, better. Subscribe at bit.ly/wealthcg