#17 | How to Stand Out as a Content Creator

So, um, we're gonna get into wrapping that conversation up today, really keeping the theme on building an online presence, being a UGC creator, making money online, how to do that.

Um, and now I'm gonna kinda also go into just who you need to be to make that happen for yourself because what I was thinking on the back of last week's conversation was I thought that there was like so much more that I kinda wanted to go into in terms of the UGC side of things.

But in hindsight, I'm like, everything that I spoke to last week really was like what you need to do to start making money as a UGC creator.

I broke down the difference between UGC and influencer brand work, um, and really just gave you like the steps on how to make that happen.

Um, and really kinda where I wrapped up that conversation, whilst it was an abrupt finish, it definitely was like what you needed to know.

So there's not really too much more that I need to go into in that regard.

I'll obviously just like kinda wrap up a few things, and then I wanna go into just like, not just the mindset stuff, but kind of.

Like, who you need to be, um, and what is going to be the most impactful thing for you as a creator, uh, for the longevity of your brand because there are so many things that people get wrong from the get-go.

And it's not to say that that's a bad thing, because we have to get things wrong in order to know different, move differently, and then create a different outcome for ourselves.

But what I love in being able to have this platform and chat with you guys about is because... is that, sorry, I obviously have like done this all myself in terms of being self-taught.

I've of course like learnt from people along the way in me seeking that information or looking it up online, looking it up on YouTube, whatever it may be, um, failing myself, like many times failing forward.

And so it's cool to be able to have this platform and kinda just give you those shortcuts.

Not to say that it's going to get you an outcome tomorrow, because regardless of the shortcuts that you know or have, you do have to put that work in.

But if I can be someone who can just like cut out a few little steps for you along the way, that's what I wanna do, because there is so much potential for creators in the online space now more than ever.

And especially with the rise of AI, I think a lot of people think that, you know, well, creators' work is gonna be replicated and it's gonna be AI-generated and it's not gonna be necessary anymore, and that could just not be further from the truth in terms of the fact that whether people like consciously know it or not, on a deep level we need connection in the online space, and that comes from real people.

And so in the rise of AI, the rise of influencer marketing and UGC creators is only rising with it.

Um, and so now is the time more than ever if you've been thinking about it, to get your fing- what? I was gonna say, "Get your fingers dirty." Get your hands dirty.

[laughs] Is that the saying? God, Christina.

Um, anyway, so yeah, we're gonna get into all of that today.

But basically, what I started wrapping up last week's conversation with, we were talking about in, um, emails, outreach, being yourself, all of the things.

So, the last thing that I wanna wrap up that conversation on, and like I said, if you haven't listened to it, go back to last week and start there because that is like the juice, that's the tea, that's us going into it.