MORE SALES BETTER MARGINS

What Are Top Fabricators Doing Differently? Want more sales without sacrificing your margins? In Part 2 of Stone Chatter’s sales series, Rich, Erik, and Ed join industry pros Carmina Mendez, Lauren Westwood, and Cory Edd to reveal what top fabricators are doing differently—from targeting more profitable customers and transforming the showroom experience to improving marketing, follow-up, outside sales, and team incentives. Discover the overlooked upgrades, add-ons, and sales opportunities that can raise your average ticket, strengthen customer relationships, and stop money from slipping through the cracks. If you’re ready to sell smarter—not just work harder—this episode is packed with practical ideas you can put to work in your shop today. About Stone Chatter Stone Chatter is a podcast dedicated to open conversations about the stone industry covering fabrication, business, safety, technology, sales, industry news, and the people shaping its future. Three Perspectives. One Industry. Intro Music “Drink Away Your Love - Live at Johnny’s Place” by Travis Blaine, featuring Eric Knight Music used with permission from the artists.