Incorruptible
Jun 11, 2026 · 3 min · 3 segments
Every once in a while a book comes along that doesn’t just change your tactical thinking, but makes you see the world in a different way. Reading this book is like taking the red pill in the Matrix.
Jun 11, 2026 · 3 min · 3 segments
Every once in a while a book comes along that doesn’t just change your tactical thinking, but makes you see the world in a different way. Reading this book is like taking the red pill in the Matrix.
Every once in a while, a book comes along that doesn't just change your tactical thinking, but makes you see the world in a different way.
Some will read this book, think it's interesting, and get back to figuring out how to get their next big round of funding or how to deal with AI disruption in their large company.
But what they'll miss is that this is the book that will rebuild the corporate and startup world after the next financial crash.
That's exactly what happened when Eric's work, Alexander Osterwald's work and mine created the Lean Startup.
Lean was a neat theory until the dot-com bubble crashed and investors, those who still had jobs, were hiding under their desks.
Only then were startups and VCs amiable to a radically new idea about how to build their ventures.
Part 1 is a great tutorial on how corporations morph from serving the people to serving only its shareholders.
Part 2 is the nuts and bolts about what to do about it, how to build companies with governance structures that endure.
Eric had the core ideas for the concepts in the book in 2019 when he started the Long Term Stock Exchange, LTSE.
In hindsight, it took all the accumulated wisdom in this book to understand what it will take to make meaningful change.
This book will possibly be more important than the Lean Startup ever was, for you, your company and society as a whole.
Every once in a while, a book comes along that doesn't just change your tactical thinking, but makes you see the world in a different way.
Some will read this book, think it's interesting, and get back to figuring out how to get their next big round of funding or how to deal with AI disruption in their large company.
But what they'll miss is that this is the book that will rebuild the corporate and startup world after the next financial crash.
That's exactly what happened when Eric's work, Alexander Osterwald's work and mine created the Lean Startup.
Lean was a neat theory until the dot-com bubble crashed and investors, those who still had jobs, were hiding under their desks.
Only then were startups and VCs amiable to a radically new idea about how to build their ventures.
Part 1 is a great tutorial on how corporations morph from serving the people to serving only its shareholders.
Part 2 is the nuts and bolts about what to do about it, how to build companies with governance structures that endure.
Eric had the core ideas for the concepts in the book in 2019 when he started the Long Term Stock Exchange, LTSE.
In hindsight, it took all the accumulated wisdom in this book to understand what it will take to make meaningful change.
This book will possibly be more important than the Lean Startup ever was, for you, your company and society as a whole.
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