The first thirty seconds a new customer spends with your business carries more weight than the months of marketing that got them to call, click or walk in. The time and money you spent on your website, your social posts, your reviews, your referrals, all of it builds up to this very first moment, and this one moment decides whether any of it pays off.
In this episode:
- Understand why the first 30 seconds of a new customer's first contact decides whether they keep going
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- Recognize the three rapid judgments every new customer makes without realizing it
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- See why those judgments are emotional before they're rational
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- Learn how to run a 10-minute First Impression Test on your own business this week
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- Leave with real fixes for the breakdown points that cost you customers before they've even become customers
Let's get into it.
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