This week on Shared Security, Tom and Scott dig into surveillance pricing: the use of personal data, behavioral profiles, shopping history, location signals, income assumptions, household information, and AI-driven targeting to decide what price or discount different people see for the same product.
The conversation connects New Jersey’s proposed grocery surveillance-pricing ban, Consumer Reports-style loophole concerns, loyalty-card data, and a creepy Papa John’s / Instacart / streaming-ad example into one listener-friendly question: when does ordinary dynamic pricing become personalized price discrimination based on what companies think they know about your life?
\** Links mentioned on the show...
Scott WrightHost