Sep 1, 2026 · 17 min · 10 segments
I want to cover four things with you today. First, what's going on with Google and why so many site owners are nervous right now. Second, the local SEO basics that most Aussie businesses are still…
Tristan BrunsdonHost
Let's start with the scale of what's happening in AI right now, because it sets up everything else in this episode.
Then, less than two weeks later, on the 6th of August, Google's Sundar Pichai announced Gemini had done exactly the same thing, passing 1 billion monthly active users and becoming the fastest growing product in Google's history.
two competing AI assistants, both crossing a billion users within days of each other.
That's now how a huge slice of the population searches for information day to day.
And on the business side, recent research puts AI adoption inside organizations at around 88%, meaning most businesses are already using it somewhere in their operations.
If cost was your excuse for not using these tools properly in your business, that excuse is fading fast.
Let's start with the scale of what's happening in AI right now, because it sets up everything else in this episode.
Then, less than two weeks later, on the 6th of August, Google's Sundar Pichai announced Gemini had done exactly the same thing, passing 1 billion monthly active users and becoming the fastest growing product in Google's history.
two competing AI assistants, both crossing a billion users within days of each other.
That's now how a huge slice of the population searches for information day to day.
And on the business side, recent research puts AI adoption inside organizations at around 88%, meaning most businesses are already using it somewhere in their operations.
If cost was your excuse for not using these tools properly in your business, that excuse is fading fast.
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