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Revenue Science | Business Growth & Marketing Strategy

Revenue Science | Business Growth & Marketing Strategy

Is Your Business Invisible to AI Search? (And How to Fix It) ft. Ray Young

Jul 8, 2026 · 50 min · 11 segments

I sit down with Ray Young, President and Founder of RazorSharp PR, to unpack the massive shift from traditional Google searches to AI-driven recommendations. If you want to ensure your brand isn't…

I sit down with Ray Young, President and Founder of RazorSharp PR, to unpack the massive shift from traditional Google searches to AI-driven recommendations. If you want to ensure your brand isn't left behind as buyers migrate to AI search, this episode is a must-listen. Ray Young is the President and Founder of RazorSharp PR. With nearly 30 years of experience in media relations and PR, Ray helps CEOs and businesses raise their visibility with investors, customers, and key stakeholders by securing credible, third-party coverage that cuts through the noise. **Connect with Ray Young:** https://www.razorsharppr.com/

I sit down with Ray Young, President and Founder of RazorSharp PR, to unpack the massive shift from traditional Google searches to AI-driven recommendations. If you want to ensure your brand isn't…

Speakers: Ray YoungGuestRich SmithHost

Top entities: ChatGPT×76 Business-to-business×2 Google×22 Artificial intelligence×22 public relations×8

Show Opening & Episode Preview0:00 – 1:09

0:00

Welcome to Revenue Science.

0:01

I'm Rich Smith, CMO, founder, investor, executive advisor, and lucky enough to be your host.

0:07

On Revenue Science, we talk with successful CEOs, executives, and expert operators to explore the intersection of growth, behavioral science, marketing strategy, and revenue systems.

0:18

Thanks for being here today.

0:20

Please subscribe to Revenue Science on your podcast platform of choice and YouTube.

0:25

To connect with me, go to richmsmith.com. We have a really important conversation for you today.

0:32

Today's episode is a little different as we're diving into one of the biggest shifts happening in B2B growth right now.

0:38

How AI assistants like ChatGPT, Perplexity, and Google AI are changing who gets discovered, trusted, and ultimately purchased from.

0:48

Joining me today is Ray Young, AI search strategist, researcher, and president of Razorsar Public Relations.

0:55

Today, we're going to unpack what it really takes to win AI citations, why earned media and substance matter more than ever, and what CEOs and CMOs should do before the competitive gap compounds.

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ChatGPTSoftware ApplicationSoftware
98%76 mentions
Business-to-businessEntity
93%2 mentions
GoogleCompanyTechnology corporation
89%22 mentions
Artificial intelligenceEntityProfessional field
85%22 mentions
public relationsEntity
80%8 mentions
GitHubCompanyCompany
76%3 mentions
Direct-to-consumerEntity
72%2 mentions
ClaudeSoftware ApplicationSoftware
67%7 mentions
The New York TimesPeriodicalNewspaper
63%1 mention
WikipediaSoftware ApplicationSoftware
59%3 mentions
YouTubeWebsiteVideo sharing company
54%3 mentions
CNNCompanyCompany
50%1 mention
DiscordSoftware ApplicationWebsite
46%2 mentions
Venn diagramEntity
41%1 mention
chief marketing officerEntityBoard member title
37%1 mention
Bloomberg TelevisionEntityTelevision channel
33%3 mentions
GeminiEntity
28%2 mentions
MarketWatchCompanyCompany
24%1 mention
The Wall Street JournalPeriodicalAmerican newspaper
20%1 mention
Google AnalyticsSoftware ApplicationWebsite
15%2 mentions
Amazon.comCompanyE-commerce company
11%2 mentions
Google AdsSoftware Application
7%1 mention
JapanCountryCountry in East Asia
2%1 mention

FinanceBusiness
MarketingBusiness
Search TechnologyTechnology > Artificial Intelligence
AI ImpactBusiness > Finance > Investment > Market Trends
User ExperienceTechnology > Artificial Intelligence
Market TrendsBusiness > Finance > Investment
SEOBusiness > Marketing > Digital Marketing
AI in SEOBusiness > Marketing > Digital Marketing > SEO
Consumer BehaviorTechnology > Artificial Intelligence > User Experience
Technology
Digital MarketingBusiness > Marketing
Business
InvestmentBusiness > Finance
Artificial IntelligenceTechnology
AIBusiness > Marketing > Public Relations
AI SearchBusiness > Marketing > Public Relations > AI
Content CreationTechnology > Artificial Intelligence > Search Technology
Content QualityTechnology > Artificial Intelligence > Search Technology > Content Creation
Buyer JourneyTechnology > Artificial Intelligence > User Experience > Consumer Behavior
Public RelationsBusiness > Marketing

Show Opening & Episode Preview0:00 – 1:09

0:00

Welcome to Revenue Science.

0:01

I'm Rich Smith, CMO, founder, investor, executive advisor, and lucky enough to be your host.

0:07

On Revenue Science, we talk with successful CEOs, executives, and expert operators to explore the intersection of growth, behavioral science, marketing strategy, and revenue systems.

0:18

Thanks for being here today.

0:20

Please subscribe to Revenue Science on your podcast platform of choice and YouTube.

0:25

To connect with me, go to richmsmith.com. We have a really important conversation for you today.

0:32

Today's episode is a little different as we're diving into one of the biggest shifts happening in B2B growth right now.

0:38

How AI assistants like ChatGPT, Perplexity, and Google AI are changing who gets discovered, trusted, and ultimately purchased from.

0:48

Joining me today is Ray Young, AI search strategist, researcher, and president of Razorsar Public Relations.

0:55

Today, we're going to unpack what it really takes to win AI citations, why earned media and substance matter more than ever, and what CEOs and CMOs should do before the competitive gap compounds.