How To Know Which Marketing Companies Will Actually Help Your Restaurant

**Every marketing agency promises to grow your restaurant profits, but most of them only ever touch your sales.** On this episode of the Restaurant Growth Accelerator podcast, coach Chris joins me to cut through all the marketing agency BS - and determine when and who may be best for your restaurant. We also reveal when hiring an agency that increases sales could actually damage your restaurant (or at least leave you with the same amount of cash in the bank each month). You’ll hear the simple math to check whether any marketing tool will actually pay off. We also explain why a restaurant with a high prime cost should fix that before it spends a cent on marketing. Hit play now to judge any marketing offer by the only thing that matters for your restaurant. **Tune in to discover:** ✅The three ways to grow restaurant revenue, and the two most owners skip ✅My parking lot study, where only 60% of people had ever been inside my busiest store ✅Owned media vs paid media, and how one text brought in about $2,000 on a slow lunch ✅Where SEO, apps, and websites fit… and what they won’t do ✅Why I list third-party delivery fees as marketing on my P&L ✅What to ask a social media agency before you sign **Key moments:** 00:00:00 Intro 00:01:00 Cutting through marketing promises 00:04:09 The parking lot study 00:07:38 New customers cost more 00:11:10 When a mailer works 00:14:25 Owned vs paid media 00:19:00 Judging SEO and apps 00:23:39 Simple marketing ROI math 00:27:58 Delivery apps are marketing 00:32:00 Sales are not profits 00:37:46 Social media agency traps \- **✅Tools For Restaurant Owners✅** Get your FREE copy of the Restaurant Manager Hiring Playbook: 👉https://hs.ownershifttraining.com/managerhiringtoolkit \- **✅About Us✅** The Restaurant Growth Accelerator Podcast is hosted by Andrew Scott - founder of OwnerShift Training. Andrew Scott successfully scaled his restaurant business to 4 locations while working a handful of hours each week. He’s since helped over 1,000 restaurant owners increase their sales, profits, and free time - and he’d love to help you too. **✅For Restaurant Owners✅** Interested in growing your restaurant business while working less? Book your free assessment call: 👉 Restaurant Assessment Call **✅Connect With Us✅** https://www.facebook.com/groups/multiunitempirebuilders/ https://www.instagram.com/andrewrichardscott https://ownershifttraining.com/?el=podcasthttps://ownershifttraining.com/