Jul 20, 2026 · 1 hr 4 min · 11 segments
Kati and I got to geek on out on the incredible power of the EQ hire. IT was great to hear about her story and how she founded FRX (short for Fractional Exec) and how she created her business model…
Kati PetermanGuest
Rick ColuccioHost
And I think it must be good to have someone like yourself who's advising to keep people focused on those things.
And it sounds kind of like that number one visionary role of what that means in a startup has evolved immensely in the past 10 years, but even in the past five years post-COVID.
I have a whole presentation that I for certain groups and audiences that I teach that.
And it's just because you're an owner and a founder does not mean that you are a CEO.
is not a good trend and it's out there and it's like, we need to create some education about what a CEO truly is and their responsibilities.
A CEO has execution responsibilities that you need to, and not all dreamers are operational, right? We know that.
Like if you have the dream and the vision and you're always thinking like 15 years down the road, that's fantastic.
But if you can't execute on the vision, the dream, the path to week three, week six, week 40, right? Then maybe you're not...
So I think it's really important for people to identify those and how it's shifting because before, you know, and growing up for us entrepreneurs, entrepreneurs were kind of picked out and they were kind of like, ah, like, okay, like you're an entrepreneur.
And I think it must be good to have someone like yourself who's advising to keep people focused on those things.
And it sounds kind of like that number one visionary role of what that means in a startup has evolved immensely in the past 10 years, but even in the past five years post-COVID.
I have a whole presentation that I for certain groups and audiences that I teach that.
And it's just because you're an owner and a founder does not mean that you are a CEO.
is not a good trend and it's out there and it's like, we need to create some education about what a CEO truly is and their responsibilities.
A CEO has execution responsibilities that you need to, and not all dreamers are operational, right? We know that.
Like if you have the dream and the vision and you're always thinking like 15 years down the road, that's fantastic.
But if you can't execute on the vision, the dream, the path to week three, week six, week 40, right? Then maybe you're not...
So I think it's really important for people to identify those and how it's shifting because before, you know, and growing up for us entrepreneurs, entrepreneurs were kind of picked out and they were kind of like, ah, like, okay, like you're an entrepreneur.
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