From Burnout to Elite Performance the Founders Formula - Dan Lawrence

I-- There's some differences that e-exist now when we talk about fitness.

I've been, I've been a triathlete, I've been in shape my whole life.

I played summer professional sports.

Everything that's out there as far as it's a different world.

Now, I, I bring this up because my father was senior vice president of GNC.

He was senior vice president of Bally's Total Fitness.

I've been around fitness for a really long time, and the things that were just mystical before, we can just tap into AI and we're like, "Hey, w- we're gonna plan," and you magically will get it, and it's not, we're not getting the results.

You know, we're-- By the time we're recording this, we just passed International Fail Day, which means, hey, you made your goal.

Congratulations.

Your New Year's goal, it didn't work.

You've already failed.

You get beyond that.

You've got into people, and you help them pivot around that, not with theory, but with hardcore science.

I wanted to break down a lot of that as we go through it, and we're gonna rip that apart.

But I wanted to start with the most important, which is if we already know exactly what to do, why aren't we doing it? Why aren't we executing, especially as high performers? Because we execute so well in other parts of our lives.

We're not doing it here.

What have you seen as the break?