If Revenue Dropped 20% Tomorrow, Would You Survive? Ep. #523

Every business owner hopes next season will be bigger than the last. But what if it isn't? What if the phone slows down? What if customers cut back on spending? What if you lose 20% of your revenue? Would your business survive, or would it expose weaknesses that have been there all along? In this episode, John Pajak explains why resilient businesses are built before hard times arrive and shares practical steps every green industry business owner can take to prepare for the unexpected. ***Episode Links*:** **Apple Podcast Listeners- Copy and paste the links below into your browser.** *Upcoming Events:* *Lawn & Landscape Technology Conference (July 22–24, Scottsdale, AZ) :* A hands-on event focused on AI, software, and systems to help you run a more efficient and profitable green industry business. Sign up and learn more: https://www.lltechconference.com/ **Equip Expo (October 20–23, 2026, Louisville, KY):** The largest trade show in the green industry, bringing together contractors, equipment manufacturers, and business leaders for four days of equipment demos, networking, and real-world strategies to help you grow and scale your business. Tickets are just **$15.00 with promo code PAJAK** through September 10, then prices go up. Lock in your ticket now and take advantage of the discount. Sign up and learn more:  https://plus.mcievents.com/EquipExpo2026?RefId=PAJAK *Show Partners:* **Yardbook** Simplify your business and be more profitable. Please visit www.Yardbook.com  Get 30 days of Premium Business level of Yardbook for FREE with promo code **PAJAK**   **Mr. Producer** Click the link to connect with *Thee Best Podcast Producer* in the biz! https://www.instagram.com/mrproducerusa/   **Relay** Relay is small business banking that puts you in complete control of what you are earning, spending, and saving. Click here to sign up for Relay and get $50.00 cash bonus! http://join.relayfi.com/promo/get-50-ulumkswykjzwi4dqsm?referralcode=profitswithpajak&utm\_source=influencer&utm\_medium=podcast    **Green Frog Web Design** Get your first month for only $1 when you use code, PAJAK, and have your website LIVE in 3 weeks from projected start date or it is FREE for a year. **https://www.greenfrogwebdesign.com/johnpajak**