Sustainability Perspectives: Unpacking PPRW requirements with Constantia Flexibles

So to get us started, I wanted to ask you, could you tell me a bit more about yourself and your role at Constantia Flexible, sort of combining innovation and sustainability?

Sure, absolutely.

So my role, as you mentioned, is Innovation and Product Sustainability Manager.

I have been with Constantia Flexibles for three years now and I'm located in the headquarters in Vienna.

So my role is to bring some light into the darkness of sustainability at the moment.

There are a lot of PPWR-related questions, as you can imagine, both from our colleagues and from customers.

So I try to help both with product-related sustainability questions.

As we obviously all know, the PPWR has become applicable.

How would you assess Constantia Flexible's readiness and also that of the industry at large?

I would say we are PPWR ready.

In fact, we've been preparing for many of these requirements for more than a decade now.

We are strongly aligned with the PPWR goals like recyclability, recycled content, and resource efficiency through down gauging.

But if you mention full PPWR compliance, it's still a bit early to talk about that because some very important rules and details are still being defined over secondary legislation over the next years.

When you talk about industry, the industry at large, I think the direction, the general direction is quite clear.

And a big part of the industry is committed, but the challenge is that some of the rules are still being defined.

So what we do is at Constancio Flexibles, we are working closely with organizations along the value chain, like CE Flex, FPE, or Recyclas, or Forever Green, to help and shape the future of sustainable packaging.