Why People Don't Take You Seriously (It's Not Your Ideas)

Looking back, this is what kills me, Jake.

They probably mirrored me.

Probably.

If I'm not sure I belong in the

room, why would they be sure of it? And John, you and I had been together a long time, and that's exactly it.

You literally set the thermostat for how you'd be treated, and you set the thermostat low.

All your audience did was match your thermostat.

We've talked about this in other episodes, but...

In this episode, it's particularly relevant because status gets thin sliced.

That means in the first few seconds of you talking, before your content even registers, the room makes a pre-conscious call.

Are you authoritative or aren't you? You basically land in one bucket or the other.

And John, they make that call off signal.

How you take up space, what you do with silence, whether you ask permission, they don't make it off the quality of your argument.

And that's why Signal is the first letter in Strata in my book, Own the Room, How to Communicate to be Seen, Heard, and Respected.

So the argument I'm so proud of shows up after the verdict's already in.

So think of it this way.

You're presenting evidence to a jury that already reached their verdict.

And now every good point you make has to fight uphill against the first impression that you handed them for free.

why does the brain even have to work that way? Like it just seems unprepared or it seems unfair to the prepared guy.

It seems like we're giving the unprepared people more of an advantage.

Yeah.

And John, it's, it's more about efficiency, not fairness.

So, you know, for most of human history, you had to figure stuff out fast, right? Is this a person I can defer to or someone I can't? So you couldn't run a full analysis on everyone and everything.

Think about it.

It bears coming at you.