Mobility Mojo Does Disability:IN
Jul 3, 2026 · 2 min · 3 segments
Welcome to Mobility Mojo Does Disability:In. Subscribe now wherever you get your podcasts. Hosted by Bobbie Hickey
Bobbie HickeyHostDisability:IN Conference GuestGuestBayer RepresentativeGuestDisability:IN Conference GuestGuestAnd Bayer, as an innovation company, has this wonderful mission, health for all, hunger for none.
And if we mean all, we mean all.
And if we mean none, we mean none.
So therefore, obviously, it's just embedded also in our mission.
So it feels like my dream job coming true, I must admit.
What we found is that people with disabilities control $675 billion in spending power and $107 billion in discretionary income.
And that's not even the whole market because that was just the U.S. and it didn't take into account things like neurodivergence and chronic illness and mental health.
It's much easier to work with people who all think like you.
But the outcome is much better if you don't take the easy way.
The outcome is so much more client-oriented, future-proof, considering other things, that it's not only a benefit for each one in the team, once we have learned to work with each other, but it's also a benefit for the company.
And Bayer, as an innovation company, has this wonderful mission, health for all, hunger for none.
And if we mean all, we mean all.
And if we mean none, we mean none.
So therefore, obviously, it's just embedded also in our mission.
So it feels like my dream job coming true, I must admit.
What we found is that people with disabilities control $675 billion in spending power and $107 billion in discretionary income.
And that's not even the whole market because that was just the U.S. and it didn't take into account things like neurodivergence and chronic illness and mental health.
It's much easier to work with people who all think like you.
But the outcome is much better if you don't take the easy way.
The outcome is so much more client-oriented, future-proof, considering other things, that it's not only a benefit for each one in the team, once we have learned to work with each other, but it's also a benefit for the company.
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