Trade Show Gab Olympia London

So a jewelry trade show is basically exactly what it sounds like.

So if you know what a trade show is, it's like a marketplace or a forum, a living forum, a real life forum where people within a specific industry will congregate and they'll make connections and they'll talk about the sort of ins and outs of the various parts of the industry, all that good stuff.

So for a jewelry trade show, this means that you have designers, it means that you have manufacturers, it means that you have gem dealers, diamond dealers, people that work in software and insurance and in tools, all in the same building, essentially.

So everyone's making connections and everyone's like, looking around and looking for the next new thing, getting an idea on prices and all that good stuff.

And trade shows can be, for the most part, at least the ones that I've been to, you've had to be like an active member within the industry.

So like you could be a gemology student.

So like, for example, GIA with our connections to GIA, because Gem and I both have certifications, we're both graduate gemologists.

we have kind of an in already with the industry, but then obviously because we have the podcast, you know, we've got that as well.

So, and I'm, I'm also helping out with some appraisal work for a friend of mine.

So that's, that's kind of keeping us within the industry.

And when you apply to attend one of these trade shows, they'll kind of ask you, well, you know, who are you? who are you? So they'll ask you to kind of provide, I guess, like a CV or like a personal history of your experience within the industry.

And that's, I don't want to say it's to keep out the normies, but it's to basically keep out people who are, I guess, outside of the industry at large.

It sounds, it sounds really bad, but It's kind of to prevent undercutting, I would think, for the retail people, first of all.

Yeah.

And, I mean, what are your thoughts about, like, keeping the general public out of trade shows? I mean, there's a few reasons, but I feel like all of those reasons sound, like, negative.

I

mean, the only question in my mind is what the public is going to do to your business.

Yeah.

In a German show.

Yeah.

I do understand from security reasons.

Oh, yeah, security for sure.

And also like trade secrets, wink, wink.

Yeah, I get it.

But, and some people can argue that, yeah, but the trade that is carried out in the jewelry shows or trade shows are for trade people.

So a jewelry trade show is basically exactly what it sounds like.

So if you know what a trade show is, it's like a marketplace or a forum, a living forum, a real life forum where people within a specific industry will congregate and they'll make connections and they'll talk about the sort of ins and outs of the various parts of the industry, all that good stuff.

So for a jewelry trade show, this means that you have designers, it means that you have manufacturers, it means that you have gem dealers, diamond dealers, people that work in software and insurance and in tools, all in the same building, essentially.

So everyone's making connections and everyone's like, looking around and looking for the next new thing, getting an idea on prices and all that good stuff.

And trade shows can be, for the most part, at least the ones that I've been to, you've had to be like an active member within the industry.

So like you could be a gemology student.

So like, for example, GIA with our connections to GIA, because Gem and I both have certifications, we're both graduate gemologists.

we have kind of an in already with the industry, but then obviously because we have the podcast, you know, we've got that as well.

So, and I'm, I'm also helping out with some appraisal work for a friend of mine.

So that's, that's kind of keeping us within the industry.

And when you apply to attend one of these trade shows, they'll kind of ask you, well, you know, who are you? who are you? So they'll ask you to kind of provide, I guess, like a CV or like a personal history of your experience within the industry.

And that's, I don't want to say it's to keep out the normies, but it's to basically keep out people who are, I guess, outside of the industry at large.

It sounds, it sounds really bad, but It's kind of to prevent undercutting, I would think, for the retail people, first of all.

Yeah.

And, I mean, what are your thoughts about, like, keeping the general public out of trade shows? I mean, there's a few reasons, but I feel like all of those reasons sound, like, negative.

I

mean, the only question in my mind is what the public is going to do to your business.

Yeah.

In a German show.

Yeah.

I do understand from security reasons.

Oh, yeah, security for sure.

And also like trade secrets, wink, wink.

Yeah, I get it.

But, and some people can argue that, yeah, but the trade that is carried out in the jewelry shows or trade shows are for trade people.