Lead Balloon - Marketing, Public Relations and Strategic Communications Stories
Jul 29, 2026 · 37 min · 16 segments
Every nation on the planet is its own brand. And love of country plays a part in each one. But here in the U.S., the very notion of patriotism has been polarized. Culture warriors have attempted to…
Joe TrahanGuest
Dusty WeisHost
Our guest today is someone with a demonstrated track record of both public relations success and service to his nation.
Dr. Joe Trahan is the founder of Trahan & Associates, a recognized leader in media relations and crisis communications for more than 45 years.
A former member of the PRSA National Board, earlier in his career, he achieved the rank of Lieutenant Colonel in the U.S. Army Reserve and commanded the 314th Public Affairs Operations Center.
But at some point, I just need to finish introducing the guy and start the show here.
So we're going to roll up our sleeves and we're going to dig into these pretty heavy topics here.
But before we do that, I'd like to dive in a little bit more into your remarkable background.
Our guest today is someone with a demonstrated track record of both public relations success and service to his nation.
Dr. Joe Trahan is the founder of Trahan & Associates, a recognized leader in media relations and crisis communications for more than 45 years.
A former member of the PRSA National Board, earlier in his career, he achieved the rank of Lieutenant Colonel in the U.S. Army Reserve and commanded the 314th Public Affairs Operations Center.
But at some point, I just need to finish introducing the guy and start the show here.
So we're going to roll up our sleeves and we're going to dig into these pretty heavy topics here.
But before we do that, I'd like to dive in a little bit more into your remarkable background.
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