Multifamily Investing In Down Markets | Ep #528

In this episode of the Know Your Why Podcast, Dr. Jason Balara reconnects with Brian Briscoe, a military veteran turned multifamily investor, for an honest and grounded conversation about navigating one of the most turbulent periods in recent real estate history. Brian reflects on the lessons learned from economic headwinds that tested even experienced investors, and shares how those challenges reshaped his approach to market selection, debt strategy, and operational control. From his pivot toward Salt Lake City to rethinking how risk is managed at the deal level, this conversation offers hard-won insight for anyone serious about building a resilient multifamily investment portfolio. Key Highlights:  - Brian's journey from military service to building a multifamily investment portfolio - Why he shifted his market focus from the Southeast to Salt Lake City and what drove that decision - How recent economic headwinds exposed vulnerabilities in multifamily investments and what investors can learn from them - The critical role of debt structure and the often-overlooked impact of prepayment penalties on investment outcomes - Strategies for maintaining operational control as a key lever for risk mitigation in multifamily investing - Key lessons Brian took away from navigating market downturns and how they reshaped his investment approach - His outlook on where multifamily real estate is headed and which market dynamics investors should be watching closely Brian's story is a testament to the value of adaptability and hard-won experience. The economic headwinds of recent years have been a difficult teacher for many investors, but for those willing to reflect, adjust, and apply the right lessons, the path forward in multifamily investing remains full of opportunity. Get in touch with Brian: LinkedIn: https://www.linkedin.com/in/brian-briscoe-ut/ Free trial: https://www.thetribeoftitans.com/plans/206500?bundle\token=1e99da9eb2927e932c28134c822174d8&utm\source=manual If you want to know more about Dr. Jason Balara and the Know your Why Podcast: ⁠⁠https://linktr.ee/jasonbalara⁠⁠   Audio Track: Back To The Wood by Audionautix is licensed under a Creative Commons Attribution 4.0 license.⁠⁠ https://creativecommons.org/licenses/⁠⁠ Artist:⁠⁠https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbHZGU3RCZWloQ01oSi1OdkdXZVFMLURjUmpld3xBQ3Jtc0tsOTJPQWxHU0VJeDZzUkpwQ1VOWDhxSV9UUW5qM0hjTGdfbHZOaF9IN3dUSmpmczBYODZlQVZIX0ROa0NIbFRLWnZXRDcxMV9GQ0lIbVJYRmRNNGJtZnVfV0tpWVBzV1FfQ050c09TTlhCV2ZBazV0OA&q=http%3A%2F%2Faudionautix.com%2F%E2%81%A0&v=jkS_RtkD1Zshttp://audionautix.com/