Behind the Design of Sara Cosgrove’s WOW!house Room with Phillip Jeffries and Pure White Lines

For WOW!house 2026, Sara Cosgrove creates a calm, immersive space defined by layering, craftsmanship, and thoughtful design. A room conceived as a quiet, analogue sanctuary - it’s a space that values nuance, restraint and emotional intelligence. In this episode, we explore the mind of Sara Cosgrove and learn her design process behind the Phillip Jeffies’s Morning Room at this year’s WOW!house showcase, . From her inspirations and planning to her collaborations with brands like Pure White Lines. Joined by Jennifer Trill, Head of Sales at Pure White Lines, we see how their relationship developed to create the Perspex coffee table situated in the middle of the room. A showcase for the best interior design talent in the UK and beyond, WOW!house at Design Centre Chelsea Harbour has quickly become one of the design calendar’s most anticipated annual events. Interviewed by Sara Austin. Video by Kerah Reyes and Adam Walker. Photography by James McDonald and WOW!house 2026 at Design Centre, Chelsea Harbour. Music by Rachel Sandy - Little Yellow Petals, courtesy of https://www.epidemicsound.com/ View the room: https://blog.phillipjeffries.com/preview-pj-in-london-wowhouse Shop the collection: https://www.phillipjeffries.com/a/wowhouse26 —Keep up with Sara Cosgrove! Sara Cosgrove Studio is a premier luxury interior design firm specialising in high-end residential, hospitality, and commercial projects worldwide. Renowned for curating timeless, bespoke interiors, the studio blends meticulous craftsmanship, innovative spatial planning and refined aesthetics to deliver spaces of enduring beauty and distinction. Website: https://saracosgrove.com/ Instagram: https://www.instagram.com/saracosgrovestudio/ LinkedIn: https://ie.linkedin.com/company/sara-cosgrove-studio Pinterest: https://uk.pinterest.com/saracosgrove/ —Keep up with Pure White Lines! Established 2012, Pure White Lines specialises in an ever evolving collection of new, vintage and antique lighting, furniture & decor. Discover the world of dramatic and different interiors, from their vintage inspired lighting, mid-century Sputnik chandeliers and much more. Website: https://www.purewhitelines.com/ Instagram: https://www.instagram.com/purewhitelinesFaceBook: https://www.facebook.com/purewhitelines —Keep up with Sara Austin! Instagram: instagram.com/itssaraaustin/ —Keep up with us! Ireland’s Homes Interiors & Living is an all-Ireland home design magazine that offers a comprehensive glimpse into the world of interior design, home decor, and lifestyle trends. Subscribe to Ireland’s Homes Interiors & Living for more exclusive content and interviews. Website: ihil.net Instagram: instagram.com/ihilmagazine/