How Enterprises Lose Control as AI Scales

You know,

it's interesting you guys say that.

I always try and related to recent events.

And your point you made about they don't even know what questions to ask, I think is a really good one.

I was at a dinner last night in central London, round table and people were talking.

And, you know, when you are involved in AI and you are at the sharp end or near the sharp end, then sometimes it's easy to forget actually don't know what questions to ask, as you said.

And one guy around the table said, you know, we're in the Donald Rumsfeld era of AI.

There's no known knowns.

Some people know what they don't know, but most people don't know what they don't know.

And I think that's, as you say, a much more succinct way of describing that is they don't even know what questions to ask, which leads into, I guess the question for you is that does your company Given that and the pace of change and where you came from 20 years into today, does that mean that are you a solutions company? You talked about Microsoft.

You're a consulting company.

Are you becoming a strategy front-end company and then consulting and then? Yeah, what are

you? It's a little bit of all the above.

We still have managed service practices, both in the security and support space.

The company that I belong to that got acquired in 2020 was very big in the managed services and consulting side.

But I would say as we think about the next three to five years, You know, we really want to kind of reposition ourselves as a company that is building systems and our own intellectual property around AI solutions and all the other things that go along with that as far as services to support organizations and data governance and security.

And those are all new realms to be explored.

And so I believe ahead of the curve, which is good.

That doesn't mean that there aren't others who are also thinking the same mindset as we are.

But we're looking to kind of transform the way our business is seen to be more AI focused and also realizing, you know, where is the revenue streams as well, right? Where are the next, you know, the revenue streams that we want to chase? Both for you and I guess for your clients, because the

ROI AI, there's a lot of talk about, well, you don't have to hire as many people, potentially even reduce.

Dave, from what I understand, you're looking to, yes, you give them advice, but you're looking to sort of get into work, strategically position yourself as getting into their workflows so that you can help them transform.

And that's very different to people just using ChatGPT at their desk, right? That must be a conversation you're regularly having with people.

Yeah, and really the focus becomes more about outcomes, right? And looking at...

why are we brewing broad end and what are we going to help them with and how are we going to demonstrate that we've actually improved or helped them in some material way, hopefully in some sort of quantitative way.