The Restaurant Failure Statistic Is a Myth

00:00 — Introduction 00:36 — Where the Number Came From 01:54 — The Best Data We Have 02:56 — Why the Myth Won't Die 04:25 — Wrap Up Sources: - Restaurant Failure Rate Much Lower Than Commonly Assumed, Study Finds (Ohio State): https://news.osu.edu/restaurant-failure-rate-much-lower-than-commonly-assumed-study-finds/ - Only the Bad Die Young: Restaurant Mortality in the Western US (Luo & Stark, 2014): https://arxiv.org/abs/1410.8603 - No, Most Restaurants Don't Fail In The First Year (Forbes): https://www.forbes.com/sites/modeledbehavior/2017/01/29/no-most-restaurants-dont-fail-in-the-first-year Full interactive experience at thehigheriq.com: skip between stories, test your recall, and get personalized briefings.