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In this episode of the Get Keen Podcast, Dan sits down with Haydn Denovan, a third-generation real estate agent from Denovan's Real Estate, one of Brisbane's longest-standing independent agencies. Having sold more than 60 properties in the last 12 months at an average price of around $1.2 million, Hayden shares the lessons passed down through three generations of real estate and the practical habits that continue to drive his success today.
◼️ The powerful lessons Haydn learned working alongside his father and grandfather
◼️ Why building relationships, not chasing commissions, is the key to long-term success
◼️ The mindset every new agent needs to survive their first few years in real estate
◼️ How top agents build authority through deep local market knowledge
◼️ The biggest mistakes agents make that stop them from reaching their potential
Timestamps:
00:00:00 - Introduction
00:02:12 - Working in a third-generation family business
00:05:22 - Lessons learned from family and mentors
00:08:06 - Learning communication and rapport skills
00:09:04 - Why there are no excuses for learning today
00:12:19 - Training associates and mastering the basics
00:13:51 - The reality behind prospecting and appraisals
00:15:56 - Building long-term relationships over commissions
00:16:57 - Surviving the first years in real estate
00:18:36 - Are clients less loyal than they used to be?
00:22:09 - Nurturing relationships and becoming the authority
00:24:22 - Why local market expertise matters
00:26:29 - Starting again in a new area from scratch
00:28:27 - Prospecting strategies and building awareness
00:29:43 - The value of appraisals and face-to-face meetings
00:31:18 - Appraisal targets for growing agents
00:32:03 - Common mistakes that hold agents back
00:33:03 - Reinvesting in marketing and brand building
00:33:35 - Final thoughts and closing remarks
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Follow Haydn Denovan:
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Get in touch: https://denovans.com.au/haydn-denovan/