#130 - How A Top 1% Agent Sells 60+ Homes A Year

Start your own real estate business and build your brand 👉https://www.plumpartners.com.au/book-a-callhttps://system.plumpartners.com.au/watch-vsl-plumpartnerssystem In this episode of the Get Keen Podcast, Dan sits down with Benny Liu, one of the top-performing agents in the Ray White network, selling more than 60 properties a year at an average sale price of around $1.3 million You’ll hear: ◼️ How Benny built his reputation and client base through relationships, not hard selling ◼️ Why he believes auctions work in almost every market and property type ◼️ The approach he uses to manage unrealistic seller expectations on price ◼️ The prospecting and marketing habits that have driven his business for over 15 years ◼️ What separates top-performing agents from those who struggle to gain momentum Timestamps: 00:00:00 - Introduction 00:01:34 - Building Client Relationships Through Attitude 00:03:27 - Early Career and Prospecting Strategy 00:05:47 - Staying Mentally Strong in Tough Markets 00:06:38 - Why Auctions Still Work 00:10:04 - What Makes a Successful Auction 00:11:25 - Common Auction Mistakes and Pricing Conversations 00:14:15 - Managing Sellers When Auctions Don’t Sell 00:16:49 - Handling Overpriced Vendors 00:19:44 - Generating Buyer Traffic and Offers 00:22:42 - Taking Premium-Priced Listings 00:25:02 - Traits of a High-Performing Agent 00:27:54 - Consistency and Prospecting Discipline 00:30:21 - Marketing, Flyers and Client Follow-Up 00:32:25 - Why Agents Struggle to Succeed 00:33:51 - Final Thoughts and Closing Remarks Follow Daniel Lee: https://www.instagram.com/dan\lee\plum https://www.linkedin.com/in/daniel-lee-plum/ https://www.facebook.com/danleeproperty https://www.tiktok.com/@dan\lee\plum https://x.com/Dan\lee\plum Follow Benny Liu: https://www.instagram.com/bennyliu\_property/ Get in touch: https://www.raywhite.com/benny-liu/real-estate-agent/bl0901270535