Future 50 - Powered by FNB Business and East Coast Radio!
Oct 13, 2026 · 7 min · 10 segments
Neo Technologies has built its business by delivering IT and security services across South Africa’s corporate, government and education sectors. But staying relevant in a constantly changing…
Pavlo PhitidisHostFuture 50 Segment HostHostMorning Show CohostHost
First, they need to focus on fewer industries where NEO already knows the customers.
because understanding how those businesses operate is more valuable than offering another catalogue of technology equipment.
That gives customers a clearer reason to choose NIO beyond just simply the price of a hardware product.
Second, build ongoing care into more of the systems NIO installs, because a network or security camera must keep working long after it's been bought.
Reliable maintenance gives customers confidence, and that gives NIO more predictable work.
And then third, Sam and Kuni's experience need to be put into clear ways of working that the wider team can use because the owners themselves cannot personally solve every problem as the company grows.
Cooney described how car showrooms could use interactive screens to let buyers explore features and compare models and get more from conversations with salespeople.
First, they need to focus on fewer industries where NEO already knows the customers.
because understanding how those businesses operate is more valuable than offering another catalogue of technology equipment.
That gives customers a clearer reason to choose NIO beyond just simply the price of a hardware product.
Second, build ongoing care into more of the systems NIO installs, because a network or security camera must keep working long after it's been bought.
Reliable maintenance gives customers confidence, and that gives NIO more predictable work.
And then third, Sam and Kuni's experience need to be put into clear ways of working that the wider team can use because the owners themselves cannot personally solve every problem as the company grows.
Cooney described how car showrooms could use interactive screens to let buyers explore features and compare models and get more from conversations with salespeople.
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