May 27, 2026 · 34 min · 11 segments
What's really driving executive director burnout in senior living? And why are so many operators struggling to hire — and keep — great leaders? In this episode of Foresight Radio, Steve Moran…
Chris HeinzGuestSteve MoranHostSo you put up this po- You put a lot of really interesting, valuable stuff up on LinkedIn.
And one of the things I really like about it is, frankly, most LinkedIn posts, at least in our industry, are sort of kissy nice.
And I, I don't know whether I exactly agree with you, but you sort of made this case that the, the post that got me going was you made this case that the visionary is dead.

right?Well, not the visionary that is dead, but that the visionary has been, uh, really pushed back.

That they w- that this year really seemed to turn into they wanted the true st- strategy and the true tactical side as opposed to the long-term thinker.
And this guy who is the chief, I don't know, entertainment guy or something, talked about how he got hired.
And that, that, uh, Jesse Cole, the founder, told him after he got hired that the re- number one reason he was hired was not that he was the most qualified, but that when he did this sort of exercise with the entire team, and when he ended it, he made everybody, he said, "On the count of three, clap your hands and go, 'Fans first.'" And he...
And, um, it was that passion and understanding the culture, and that's sort of the vision stuff.
So you put up this po- You put a lot of really interesting, valuable stuff up on LinkedIn.
And one of the things I really like about it is, frankly, most LinkedIn posts, at least in our industry, are sort of kissy nice.
And I, I don't know whether I exactly agree with you, but you sort of made this case that the, the post that got me going was you made this case that the visionary is dead.

right?Well, not the visionary that is dead, but that the visionary has been, uh, really pushed back.

That they w- that this year really seemed to turn into they wanted the true st- strategy and the true tactical side as opposed to the long-term thinker.
And this guy who is the chief, I don't know, entertainment guy or something, talked about how he got hired.
And that, that, uh, Jesse Cole, the founder, told him after he got hired that the re- number one reason he was hired was not that he was the most qualified, but that when he did this sort of exercise with the entire team, and when he ended it, he made everybody, he said, "On the count of three, clap your hands and go, 'Fans first.'" And he...
And, um, it was that passion and understanding the culture, and that's sort of the vision stuff.
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