Realizing Referral Gold
Dave discovers referral goldmine inside his clinic
Jun 23, 2026 · 23 min · 12 segments
Send us Fan Mail On this episode of ‘ For the Love of Chiropractic’ we dig into a dark corner of the healthcare business. The truth is that there is…
Dave RominskiGuest
Robert FreemanHostNo entities detected.

So, with the Doctor Referral Institute, do you teach doctors how to create those relationships or people hire you and you create them and then the referrals are made? How does that work?

We have large franchises or big private equity groups or big hospital systems who will hire us to go and run everything referral development for them, hire staff on their behalf, walk through the process, do everything related to that.

Our second offering is something actually our clients have asked for quite a bit, and it's called referral growth and profit system with expert coaching.

So these are for people that maybe they have someone in their office that has some extra time to help build these relationships, or maybe they have someone out there currently doing that.

And then what we do is we have a full system that we've developed the last 20 years of modules, but also weekly coaching sessions to help support them through this process to truly get the results that they're looking for.

And these liaisons are all previous pharma reps or device sales or consultants or previous doctors.

And what we do then is implement our referral system that our team does for them in those markets.

So there's several different ways we can work with clients to find out what may be the best fit.

Now, in a few minutes, I'm going to ask you to really break each of those three down in more detail because I imagine everybody's sitting on the edge of their seat right now going, oh, yeah, that's what I need.

So, if you have people who really like doing personal injury work, if you have people who like doing more what I call traditional old school subluxation based chiropractic, maybe those are referrals coming from primary doctors, I don't know.

So, with the Doctor Referral Institute, do you teach doctors how to create those relationships or people hire you and you create them and then the referrals are made? How does that work?

We have large franchises or big private equity groups or big hospital systems who will hire us to go and run everything referral development for them, hire staff on their behalf, walk through the process, do everything related to that.

Our second offering is something actually our clients have asked for quite a bit, and it's called referral growth and profit system with expert coaching.

So these are for people that maybe they have someone in their office that has some extra time to help build these relationships, or maybe they have someone out there currently doing that.

And then what we do is we have a full system that we've developed the last 20 years of modules, but also weekly coaching sessions to help support them through this process to truly get the results that they're looking for.

And these liaisons are all previous pharma reps or device sales or consultants or previous doctors.

And what we do then is implement our referral system that our team does for them in those markets.

So there's several different ways we can work with clients to find out what may be the best fit.

Now, in a few minutes, I'm going to ask you to really break each of those three down in more detail because I imagine everybody's sitting on the edge of their seat right now going, oh, yeah, that's what I need.

So, if you have people who really like doing personal injury work, if you have people who like doing more what I call traditional old school subluxation based chiropractic, maybe those are referrals coming from primary doctors, I don't know.
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3 of 3
Realizing Referral Gold
Dave discovers referral goldmine inside his clinic
Busy ≠ Profitable
When busy doesn't equal profitable, Dave explains
Illegal Pay-Per-Patient Schemes
Legal pitfalls of pay-per-patient marketing revealed today
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