Jun 22, 2026 · 28 min · 10 segments
Recorded live on stage at Food Matters Live, at London's Olympia London, this is the session that opened the whole event, and it set the tone perfectly. Food historian Annie Gray and Rob Lowery, VP…
Annie GrayGuest
Anthony ZahraHost
welcome to the food matters live podcast where we showcase the innovations the big ideas and the visionaries in the food industry we dig deep we look to the future and the past and we question everything we think we know about food i'm anthony zara and this episode was recorded live at our event at london's olympia now this was the session that opened the whole event And it's set the tone perfectly.
Food historian Annie Gray and Rob Lowry, VP of Marketing at PepsiCo UK, Ireland and Europe, sit down for a wide-ranging fireside conversation on where consumer food culture has come from, where it's heading and how to tell the difference between a genuine trend and a flash in the pan they cover how the health concerns driving food choices today from protein to gut health are less new than we think and what that tells us about what's likely to stick why personalized nutrition is still accelerating and what glp-1 medications are doing to consumer habits and food industry priorities and how fragmented eating patterns demographic shifts and the rise of remote working are reshaping the occasions food is designed around.
The idea of this session is really to put the whole arena into context, to give you a bit of flavour of what's coming up, to give you as well a chance to ask us questions.
What do you think is a fad? What do you think is a trend? What do we think are fads and trends? I'm a food historian, so my background is very much, I suppose, looking on at modern food and seeing the context of where we come from to where we are today.
So what we're going to do is talk to each other, a fireside conversation, if you will.
Think of your questions on the way through because we will give you 10 minutes or so at the end to ask us anything that you want to and I hope that what we do is spark some ideas for you to go away and think about as you wander around the exhibitions and go to other sessions today.
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welcome to the food matters live podcast where we showcase the innovations the big ideas and the visionaries in the food industry we dig deep we look to the future and the past and we question everything we think we know about food i'm anthony zara and this episode was recorded live at our event at london's olympia now this was the session that opened the whole event And it's set the tone perfectly.
Food historian Annie Gray and Rob Lowry, VP of Marketing at PepsiCo UK, Ireland and Europe, sit down for a wide-ranging fireside conversation on where consumer food culture has come from, where it's heading and how to tell the difference between a genuine trend and a flash in the pan they cover how the health concerns driving food choices today from protein to gut health are less new than we think and what that tells us about what's likely to stick why personalized nutrition is still accelerating and what glp-1 medications are doing to consumer habits and food industry priorities and how fragmented eating patterns demographic shifts and the rise of remote working are reshaping the occasions food is designed around.
The idea of this session is really to put the whole arena into context, to give you a bit of flavour of what's coming up, to give you as well a chance to ask us questions.
What do you think is a fad? What do you think is a trend? What do we think are fads and trends? I'm a food historian, so my background is very much, I suppose, looking on at modern food and seeing the context of where we come from to where we are today.
So what we're going to do is talk to each other, a fireside conversation, if you will.
Think of your questions on the way through because we will give you 10 minutes or so at the end to ask us anything that you want to and I hope that what we do is spark some ideas for you to go away and think about as you wander around the exhibitions and go to other sessions today.
